Mooky is a new mobile magazine from our London friends at Best Before TV. I have been watching from the comfort of my computer but I actually think this could be the way forward in terms of "made for mobile" magazine content.
A fast paced few minutes of celebrity gossip, cheeky tidbits and just a smattering of Nathan Barley's 'Trashbatitude'. "It's all the things you need to know about plus a couple of things you don't." What's more, you can 'consume' this celebrity-mobile-entertainment-magazine-show in a variety of ways: on your iPod, or via iTunes on your computer, on our computer using the lovely QuickTime player, you can subscribe to the XML feed, and you can watch it on your PSP.
Apparently it is doing rather well; getting a lot of downloads; and only 2 episodes so far, but looks like we'll be seeing more of Mooky as it fills that popculture / mobilecontent 'gap'.
Tags: mooky, bestbefore, mobilevideo, podcast.